Advertising campaign planning

developing an advertising-based marketing plan

by Jim Avery

• 52 Want to read
• 13 Currently reading

Published 1997 by Copy Workshop in Chicago .
Written in English

Subjects:

• Advertising campaigns -- Planning.,
• Advertising media planning.,
• Marketing -- Planning.

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Edition Notes

Includes bibliographical references.

Statement	Jim Avery.
Classifications
LC Classifications	HF5837 .A93 1997
The Physical Object
Pagination	222 p. :
Number of Pages	222
ID Numbers
Open Library	OL1017860M
ISBN 10	1887229000
LC Control Number	96072337

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